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Case Study
MYINSKEN
Institut Keusahawanan Negara (INSKEN)
A digital platform delivered for Institut Keusahawanan Negara (INSKEN) to support entrepreneurship programmes, participant engagement, and national SME development initiatives.
Project overview
MYINSKEN was designed as a digital platform to support entrepreneurship enablement at scale. The platform centralises programme information, participant journeys, and digital engagement workflows so INSKEN can run initiatives more efficiently while giving entrepreneurs a clearer path to discover, join, and benefit from available programmes.
Key capabilities delivered
- Centralised programme and initiative information for entrepreneurs and SMEs
- Digital registration, participation, and engagement workflows
- Structured participant journeys for training, events, and support programmes
- Administrative visibility into programme operations and user activity
Delivery context
- Built for a national entrepreneurship development institution serving Malaysian SMEs and founders
- Designed to support multi-programme coordination and digital participant management
- Focused on streamlining engagement across entrepreneurship initiatives and support tracks
Operational outcomes
- Improved discoverability of entrepreneurship programmes and opportunities
- Reduced manual coordination through digital registration and workflow support
- Stronger participant engagement with a more unified online experience
- Scalable platform foundation for ongoing SME ecosystem initiatives